Agency is ripe for success after COVID-19 grant award

As part of the response to Covid-19, grants of between £1,000 and £3,000 are being made available through the New Anglia Growth Hub.

Aimed at supporting businesses operating in the visitor economy sector/supply chain, or the wider economy, the grants are focused on helping businesses respond to the challenges posed by Covid-19 and enabling them to adapt their services to meet fast-changing needs.

A local business that has benefited from the initiative is Cheddar Creative in Ipswich, who applied for almost £3,000 under the Government’s Wider Economy Grant Scheme so they could purchase a new computer.

New Anglia Local Enterprise Partnership supported Cheddar Creative through the process and helped it secure the grant, which is financed by the European Regional Development Fund.

The reason for the new computer was that the company was producing video content for its clients, but the rendering process was slow and even a two-minute clip took 48 hours to complete on a laptop. Now, the Mac purchased with the funding can do the same job in an hour and the business has already been able to take on two new video projects.

“It’s really good news,” said Rich Wood, who runs Cheddar with co-founder and creative director Cassie Bendall. “We had applied for the discretionary grant because we were not on the business rates register and we didn’t get any other grant support. We were thinking that maybe we were going to slip through the net.

“The grant came through really quickly. We sent an application, and we were contacted within a few days saying we met the criteria and given a form to complete. Within two weeks of that it had been approved. We received the machine a week ago and already we have undertaken two new video projects.”

If you need business support, including advice about grants, you can contact New Anglia Growth Hub on 0300 333 6536 or email

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