Culture

2021 Spring | Norfolk Director Magazine
Lorna Willis, Chief Client Officer, Archant
“An early lesson learnt was that hard work really does pay off. I have taken that into leadership; I value a strong work ethic in my team above almost any other quality, the exceptions being bravery and integrity.”

Content this issue

Culture 9

Your vibe attracts your tribe!

By Clare Friel, Friel

Friel was founded back in 2018. When the company I worked for went into administration, I found myself in no man’s land. Even though at the time I felt like my world was falling apart, in fact everything was falling into place.

Published in Norfolk Director Magazine, Spring 2021

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Culture 13

Recession proof your business in 5 steps

With the effects on trade of the continuing and varying levels of disruption brought on by lockdowns, the last 12 months have been incredibly challenging for SMEs across the region. As well as that, there has been the physical and psychological impact on all of us as individuals, as we try to cope in this new COVID oriented world.

Published in Norfolk Director Magazine Spring 2021

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Culture 21

corporate thinking around culture is shifting due to COVID

By Charlotte Bate, MAD-HR
While you could be forgiven for thinking that the pandemic will have caused intangible assets like culture to be something of an invisible ‘victim’ in the busy-ness and unpredictability of recent months, there’s actually some evidence to suggest it’s got better.
Published in Norfolk Director Magazine, Spring 2021

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Culture 37

A Culture based on four values

By James Crosby, Cory Brothers

Augmented and fed down from the top, Cory Brothers already had an exceptional culture throughout the group. Yet since the start of the pandemic it has improved further, and in many different directions.

Published in Norfolk Director Magazine, Spring 2021

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Culture 53

Moving to a high-performance culture

By Sam Greenhalgh, Birketts LLP
Creating the right culture is crucial to the success of any organisation that considers its staff as its most important asset. Yet, what is ‘culture’ and how can you create the right culture for your organisation?

Published in Norfolk Director Magazine Spring 2021

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Culture 57

Quickfire With…

MATT SYKES, Author & Head of Sales, DPO Centre

Matt Sykes is Head of Sales at The DPO Centre and author of the book ‘Converted – How to Help More People Buy What You Sell.’ We spent five minutes with Matt and asked him some questions about managing sales and profitability.

Published in Norfolk Director Magazine 2021

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Culture 69

Spotlight on…

CAROLE SLAUGHTER, Head of Fundraising and Communications, Big C

Describing herself as “very much a Norwich person”, many will know Carole Slaughter from the 16 years she spent at Jarrolds, latterly as Marketing and Events Manager.

Published in Norfolk Director Magazine Spring 2021

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