Reach / target audience
Our reach extends to all business owners, professionals, directors, partners and key influencers that are actively engaged with our dynamic county, be it the arts, politics or business.
Content production
For directors and business owners by directors and business owners, experts in their field who have achieved great things, things that will be of benefit to fellow readers. We judge our readers as sophisticated and thirsty to learn from best practice.
Tone of voice
Honest, direct, factual, pithy and opinionated
Focus
People, their passions and their stories, work or personal
Aim
To provide material that will inspire and motivate our readers as well as being useful and informative. We take the national business stories and tailor them to Suffolk. We also want to encourage feedback and interaction online through the website and other social media channels
Cover
A leader, either known or unknown, but someone driven by passion and a desire to make the world a better place for others through work or voluntary actions; someone who has clearly achieved or is achieving.
Visual content
Focused on the person speaking. Portrait photography, professionally taken.
Word count for printed magazine articles
Half page circa 200 words
Full page circa 530 words, with image 500
Double page spread, 1150 maximum across the spread
The editor reserves the right to adjust the copy to fit the ‘house style’ of the magazine