Welcome to Suffolk Director,
the county’s leading business magazine
Our core aim at Suffolk Director business magazine is to deliver insightful content that helps support owners, directors, and senior decision makers of businesses across the county. Whether it is through our events, business club, digital or magazines, our content is all about sharing experiences and knowledge, giving tips and advice, or simply talking about the latest news and issues. Above all else our style of language avoids the jargon and acronyms and ensures our articles are presented in a concise and easy to read format.
INSIGHT
Our lead interview is with David Scrivener, Regional Managing Director at Azets. Despite never considering accountancy as a career, David’s rapid rise through the ranks saw him make Managing Partner by the age of 36. He explains both the highs and lows of his journey.
Helping and supporting you to run your business even better.
Although not specifically aimed at directors and owners of start-up businesses, our magazine content, together with the advice and tips we share with our readers, are personality focused and have one common goal, to help and support you in running your business even better, no matter how long you have been trading. Our articles come from leaders of local Suffolk, Norfolk and Essex businesses all who know first-hand the reality of running a business based in their county and are willing to share their knowledge.
Lead Interview: David Scrivener
Regional Managing Director, Azets
Our lead interview in the Insight issue of Suffolk Director business magazine is David Scrivener
Published in UK Director Magazines Autumn | Winter 26
Lead Interview: David Scrivener
Regional Managing Director, Azets
Our lead interview in the Insight issue of Suffolk Director business magazine is David Scrivener
Published in UK Director Magazines Autumn | Winter 26
Content this issue
A video is for life, not just for Christmas
By Callum Howard, Limitless Film and Media Ltd
For nearly 50 years, Dogs Trust has run its brilliant campaign slogan: “A dog is for life, not just for Christmas.”
Published in UK Director Magazines Autumn | Winter 26
What data and AI still need from you
By Matt Freestone, Unmatched
Before we can put a business on HubSpot, launch a campaign or fix a workflow, we need to understand that business properly.
Published in UK Director Magazines Autumn | Winter 26
Is technology putting your business at risk?
By Billy Brundle, TwoPointZero IT
As a managed service provider, we provide IT support and solutions for businesses large and small, across Suffolk and beyond. And in my many years of experience, the biggest insight I have gained is that you can’t have a ‘one size fits all’ approach.
Published in UK Director Magazines Autumn | Winter 26
Designing a workplace that evolves with you
By Tim Coll, TMJ Interiors
One of the most important insights I’ve gained during my time in commercial interiors is that workplaces should never be designed solely for where the business is today.
Published in UK Director Magazines Autumn | Winter 26
Digital vs Print: what is the best marketing tool?
By Martine Silkstone, UK Director Magazines
Over the last two decades, companies large and small have been slowly moving the majority of their marketing to digital channels, meaning the use of printed media has been in sharp decline.
Published in UK Director Magazines Autumn | Winter 26
Learning how to become a good business leader
By Rob Thacker, Sona Insurance Solutions
I often look back on becoming Branch Director for a large international insurance broker at just 33 years old. At the time, it felt like a huge opportunity, and it was.
Published in UK Director Magazines Autumn | Winter 26
Business decisions? Go with your gut feel!
By Dave Courteen, Riverhills Health Club and Day Spa
April 2027 marks the 40-year anniversary of Mosaic Spa and Health Clubs, the company that owns Riverhills, and which I set up in 1987 with my best mate from university.
Published in UK Director Magazines Autumn | Winter 26
Why good leadership starts with listening
By Lynn MacDonald, Prettys Solicitors
In business, people often assume leadership is about having the answers. My experience has taught me something different.
Published in UK Director Magazines Autumn | Winter 26
The biggest barrier to growth? It might be you
By Mark Waine, People Puzzles
Most founders don’t set out to become the bottleneck in their own business.
Published in UK Director Magazines Autumn | Winter 26
The most obvious target is rarely the threat
By Connor Whiting, Motion Wave Digital
In bomb disposal, the device you can see is rarely the one that kills you.
Published in UK Director Magazines Autumn | Winter 26
Discovering essential insights through data
By Andy Skinner, AMS Business Consultants
For small and medium sized enterprises, insight isn’t a luxury, it’s a lifeline. SMEs operate in fast moving markets, with tight margins, limited resources and constant pressure to make the right decisions quickly.
Published in UK Director Magazines Autumn | Winter 26
Lessons and insights from our visitor economy
By Joanna Burton, Larking Gowen
In business, insight is often the difference between reacting and leading. That principle sits at the heart of our Tourism Business Survey, a trusted barometer for East Anglia’s visitor economy.
Published in UK Director Magazines Autumn | Winter 26
Is your knowledge too people-based?
By Tim Odusami, Flowchest
What happens when the person who knows how to do it isn’t there?
Published in UK Director Magazines Autumn | Winter 26
It’s time for leaders to act on data security
By Mark Fermor, Firevault
Three years ago, just 20% of UK businesses identified cyber as a key risk. Today, that figure has risen to 46%, making it the number one concern for business leaders.
Published in UK Director Magazines Autumn | Winter 26
The legal challenges of international recruitment
By Sohan Sidhu, Ellisons Solicitors
Every business leader reaches a point where recruitment stops being an operational challenge and becomes a strategic decision.
Published in UK Director Magazines Autumn | Winter 26
Seeing your business through a buyer’s eyes
By Simon Martin, Azets
Entrepreneurs naturally see their businesses differently to outsiders. They know every challenge overcome, every customer won and every strategic decision that has shaped the company’s journey.
Published in UK Director Magazines Autumn | Winter 26
Are you ready for the MHHS energy revolution?
By Steve Heathcock, Auditel
The UK electricity market is entering one of the most significant periods of structural change since deregulation. Market-Wide Half-Hourly Settlement (MHHS) will fundamentally alter how electricity consumption is measured, settled and billed for every electricity customer in Great Britain
Published in UK Director Magazines Autumn | Winter 26
Bridging the gap between boardroom and operations
By James Thrower, Arco Safety Ltd
In any business, big or small, treating safety as a tick-box compliance exercise is a strategic misstep. Because the truth is, it not only protects your people, it also protects your commercial future.
Published in UK Director Magazines Autumn | Winter 26
When seeing and hearing are no longer believing
By Gary Rayner, AnyIT
We have all learned to be suspicious of phishing emails. Check the sender. Look for spelling mistakes. Be wary of urgent requests. But what happens when the email is perfectly written?
Published in UK Director Magazines Autumn | Winter 26
Spotlight
Spotlight on Holly Tonge
Founder, Brightfinch Ltd
Holly tells us about her thirst for adventure and if she could time travel, where she would go and why.
Published in UK Director Magazines Autumn | Winter 26
Lessons I have learnt
Lessons I have Learnt: Callum Howard
Co-Founder, Limitless Film and Media
Callum reflects on his journey so far and shares the valuable lessons learned along the way.
Published in UK Director Magazines Autumn | Winter 26
Spotlight on Holly Tonge
Founder, Brightfinch Ltd
Holly tells us about her thirst for adventure and if she could time travel, where she would go and why.
Published in UK Director Magazines Autumn | Winter 26
Lessons I have Learnt: Callum Howard
Co-Founder, Limitless Film and Media
Callum reflects on his journey so far and shares the valuable lessons learned along the way.
Published in UK Director Magazines Autumn | Winter 26
