Working together to grow your business

Digital Marketing: Unity Online

At the time, the options for smaller companies looking for digital marketing support were either to work with a big national agency and be just a number on their list, or to employ a freelancer who didn’t have the scope to deliver everything that was needed.

My vision was to provide a practical, affordable, ROI focused service that made sure businesses had the right web presence and digital marketing strategy to achieve their goals.

The concept quickly caught on because, in a world where people spoke a lot about “pretty websites”, we were talking about business strategy. We didn’t ask, “what do you want your website to look like?” but rather, “where do you want your business to be in three years’ time?”

Ten years on…

Today, we have expanded our services to provide end-to-end digital support exclusively in-house, so we can do much more for our clients when it comes to providing a holistic digital marketing service.

Most importantly, we have taken specific action to place the client’s interests and objectives at the forefront of everything we do.

We have further expanded our services to offer a full spectrum of creative visual content which includes:

• Product photography to highlight your unique selling points
• Corporate headshots and team profiles for a more authentic, approachable brand presence
• Promotional and testimonial videos to boost conversion rates and showcase your brand values
• Social media content tailored to platform trends and audience preferences
• Website and campaign imagery designed to maximise engagement and convey your message at a glance

Our core values form an important part of our strategy moving forward, while our new, dedicated HQ in Needham Market is a tangible symbol of all the hard work that everyone has put in over the last ten years. My hope is that the new space not only helps us to keep delivering an exceptional standard of service to clients, but also gives our teams a place where they feel a sense of ownership, inclusivity and enjoyment each day.

Podcast partnership

Now, as we move into our second decade of business, we’ve got our foot firmly on the accelerator as we look to expand our influence throughout the county and beyond.

And it’s not all about us…

At Unity Online, we’re passionate about supporting conversations that inspire, challenge, and empower the UK’s whole business community. That’s why we’re proud to sponsor the UK Director Business Podcast, where business leaders share real stories and personal insights.

Hosted by Sue Wilcock, this podcast delivers more than just business advice, it creates space for genuine human connection and growth. Whether you’re a founder, director, or aspiring entrepreneur, there’s something in each episode for you, including a variety of special guests and some great tips on how to run your business better.

We have been pleased to host the first series of the UK Director Business Podcast at our offices and the partnership is a natural fit for Unity Online – we both want to motivate, inspire and help SMEs grow their businesses.

If you think we might be able to help with your digital marketing strategy, please get in touch.