Recruitment: Michelle Denny Recruitment Consultancy
We spend a great deal of time searching for the right people, but not enough time developing those already in the room.
Of course, external hiring plays an important role in business growth. But it’s often the default reaction to change – someone resigns, a role evolves, a department expands, and the immediate answer is to ‘go to market’. Perfectly sensible on the surface. But by not considering existing members of the team, we’re not just missing a development opportunity, we may also be undermining retention, morale and long-term stability.
Why good people leave
Talented people leave organisations for a variety of reasons, and not always because they’re unhappy – often, they just can’t see a next step.
All too often, the energy spent on recruitment could have been invested earlier in career conversations, stretching roles or mentoring. It’s a quiet loss, one that many organisations don’t notice until the resignation letter lands and, by then, it’s usually too late to turn things around.
According to the CIPD Learning at Work Survey in 2023*, only 1 in 4 employers say they have a clear strategy for developing internal talent – but the most forward-thinking businesses are now beginning to see things differently. They’re hiring with development in mind, bringing in people with potential not just experience. They’re looking at internal mobility as a strategic advantage not a last resort, and they’re treating performance and progression as two sides of the same coin.
Developing internal talent doesn’t have to mean formal pathways or high-cost training. Sometimes it’s about visibility: noticing strengths, naming potential or encouraging someone to take a leap. It’s the small, consistent signals that say, we believe you can go further here.
And the leaders who take the time to acknowledge effort and coach their teams don’t just develop individuals – they shape culture.
Ironically, businesses that focus on development also tend to attract stronger external candidates. Why? Because a culture that invests in people shows. Word travels and candidates can tell when a business is building a team, not just plugging gaps. In a competitive market, candidates are choosing employers as much as employers are choosing them. A reputation for internal growth makes a business stand out and makes offers more appealing.
The long-term view
So yes, external hiring will always have its place and we’re proud to support businesses when that need arises. But I also think we have a responsibility, as leaders, to make sure we’re not over-relying on it. Growing your own isn’t a shortcut, it takes thought, time and intention. But the return on that investment? People who stay, evolve and bring others with them.
When we work with clients, recruitment is just one part of the conversation. We also look at how the current team fits into that vision, and where there may be more value to unlock from within.
*www.cipd.org/uk/knowledge/reports/learning-at-work/
GET IN TOUCH
Michelle Denny is the Founder at Michelle Denny Recruitment Consultancy – a people-focused partner for businesses across East Anglia.
T: 01379 779829
E: hello@dennyrecruits.com
Or visit www.michelledennyrecruitment.com






