NORFOLK Director Magazine event:
HELPING TO RUN YOUR BUSINESS BETTER

When: Tuesday 5th December 8.30am-12.30pm
Where: The Forum, Millennium Plain, Norwich NR2 1TF

Brought to you in association with:

Norfolk Director 1

Welcome to Norfolk Director,
the county’s leading business Magazine

As a friend of business leaders, entrepreneurs, directors, partners and owners of SME, Norfolk Director business magazine has one very simple aim, to help you run your business better. Whether that is through content that shares experiences and knowledge, gives tips and advice, or talks about the latest news and issues, our style of language avoids the jargon and acronyms and ensures our articles are presented in a concise and easy to read format.

The Spring  2024 issue is themed…

Our lead interview is with Matt Sykes, who heads up his own sales training and coaching company, Salescadence. After delving into the psychology underpinning sales and self-development, Matt has become an authority on the subject and has two published books to his name. He also hosts a successful podcast and is a keynote speaker at conferences.

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Helping you run your business better.

Although not specifically aimed at directors and owners of start-up businesses, the magazine content, advice and tips we share with our readers have one common goal, to help you run your business better, no matter how long you have been trading. Our articles come from leaders of local businesses, all who know first-hand the reality of running a business based in Norfolk and are willing to share their knowledge.

In this issue of Norfolk Director Magazine

Norfolk Director 9

Lead interview: Matt Sykes

Managing Director, Salescadence

Our lead interview in the TEAMWORK issue of Norfolk Director business magazine is Matt Sykes.

Published in UK Director Magazines Spring 24

Read More »
Norfolk Director 9

Lead interview: Matt Sykes

Managing Director, Salescadence

Our lead interview in the TEAMWORK issue of Norfolk Director business magazine is Matt Sykes.

Published in UK Director Magazines Spring 24

Read More »

Content this issue

Norfolk Director 17

Using AI in the workplace

Many business owners find the idea of integrating the use of AI (artificial intelligence) into their workday to be at best daunting and at worst existentially terrifying.

Published in UK Director Magazines Spring 24

Read More »
Norfolk Director 25

Creating the right team for a family business

By Paul Andrews, Family Business United.
Family businesses are the backbone of the national economy, driven by purpose and aligned values, and making a difference through the jobs they provide, income they generate and wealth they create.
Published in UK Director Magazines Spring 24

Read More »
Norfolk Director 29

Empowering local entrepreneurs

By Angela Brett, The Sounding Board.

Since October 2020, The Sounding Board has been a support system for entrepreneurs in Norfolk and Suffolk.

Published in UK Director Magazines Spring 24

Read More »
Norfolk Director 33

35 years of ‘extraordinary’ evolution

By Alex Cosham, Image Experiential.
Walking the tightrope of change has become crucial to the survival of many businesses across Norfolk, not least those in hospitality, events and retail.

Published in UK Director Magazines Spring 24

Read More »
Norfolk Director 37

Getting energy levels right

By Aimee Konieczny, Indigo Swan.

Aside from people and property, power is typically a ‘top 3’ spend for a business – but it often doesn’t get the attention it deserves.

Published in UK Director Magazines Spring 24

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Norfolk Director 41

Approaching sales from both sides

By James Lay, Larking Gowen.

What is the measure of a successful business deal? Is it about driving a hard bargain and being on the winning side, or should there be a more measured approach where everyone benefits?

Published in UK Director Magazines Spring 24

Read More »
Norfolk Director 49

Building a culture of excellence

By Charlotte Bate, MAD-HR.

Success in business is the result of many well-applied ingredients, which combine to result in consistent delivery, responsive clients, and, ultimately, a positive profit outcome.

Published in UK Director Magazines Spring 24

Read More »
Norfolk Director 73

Walking the walk

By Jane Cattermole, Bay Tree VA.

It all started with needing to share the load…
My business support company was growing – I found myself stretched too thin and struggling to manage everything efficiently.

Published in UK Director Magazines Spring 24

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Norfolk Director 81

Teamwork, is it really the dreamwork?

By Matthew Newnham, Birketts.

As employment lawyers, we regularly advise on workplace situations where a team has ceased to operate effectively and, occasionally, become dysfunctional.

Published in UK Director Magazines Spring 24

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Norfolk Director 85

Overcoming distance through technology

By Owen Williams, West View IT.

You need to hire someone for your business and, of course, want to find the right person for the job. Well, what if you could increase the pool of candidates?

Published in UK Director Magazines Spring 24

Read More »

Spotlight

Lessons I have learnt

Norfolk Director Magazine

READ THE LATEST ISSUE​

Teamwork

Our lead interview is with Matt Sykes, who heads up his own sales training and coaching company, Salescadence. After delving into the psychology underpinning sales and self-development, Matt has become an authority on the subject and has two published books to his name. He also hosts a successful podcast and is a keynote speaker at conferences.

Read More

Latest issues

be in the know, to have the know how.

Norfolk Director 117

Teamwork

Our lead interview is with Matt Sykes, who heads up his own sales training and coaching company, Salescadence. After delving into the psychology underpinning sales and self-development, Matt has become an authority on the subject and has two published books to his name. He also hosts a successful podcast and is a keynote speaker at conferences.

Norfolk Director 121

Nurture

Our lead interview is with Rechenda Smith. Having launched Nurture Marketing from her garden shed after some major personal setbacks, she talks about how she is harnessing her passion and caring nature, to drive success while doing her bit to give back.

Norfolk Director magazines BUILD cover - Summer/Autumn

Build

Our lead interview is with Saul Humphrey. He talks about why, after 30 years working inhouse in construction companies, he started his own consultancy, Saul D Humphrey LLP, specialising in sustainable development.

Norfolk Director 127

Change

In this issue we are focusing on a very important sector for us in the region – agriculture. Our lead interview is with Sam and Caroline Steggles of The Goat Shed and Fielding Cottage in Honingham. Their story is both brilliant and poignant, and demonstrates how an earth-shattering event can lead you to take a leap of faith, and completely change your life.

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