Alternative Fundraiser Launched due to Coronavirus

Due to many of the charity’s planned events being postponed because of Coronavirus, Big C, Norfolk and Waveney’s cancer charity, has launched a new fundraising campaign.
‘Challenge 40’ is calling for local people to raise money for the charity by exercising either at home or by using their ‘once a day’ exercise outside in line with government advice.

2020 is Big C’s 40th anniversary year, so from April 1st until May 31st the charity is asking local people who are able, to complete 40 minutes of exercise or activity, every day for forty days. This could be a run, cycle, walk, an exercise routine at home or some gardening.

Carole Slaughter, Head of Fundraising at Big C, said, “We are all living in uncertain and changing times and many of our spring and summer fundraising events have had to be postponed. We have therefore launched a new fundraising initiative which reflects the current situation and we’re asking our army of amazing supporters to raise funds for us in a different way. This is important now, more than ever, for those with a cancer diagnosis already facing enormously challenging circumstances and now experiencing increased anxiety and worry due to coronavirus. We also hope it might be a fun focus for people spending much more time than usual at home! We do however know that times are tough for many currently and therefore we are asking for a £10 donation, with the option of also enlisting the support of friends and family to raise a little more. Any amount will make a big difference to those locally affected by cancer.”

Carole Slaughter continues, “We’d urge everyone to take part and focus on keeping fit, while supporting Big C to continue providing vital care and support for those people affected by cancer during these challenging times.”

Big C is committed to everyone’s safety and health during the Coronavirus outbreak. Please follow government guidelines around social distancing and specific advice if you are in a vulnerable group. Please only go out once a day to do your 40 minutes exercise.

To sign up for Big C’s Challenge 40, please visit to pledge your support and a £10 donation.

To learn more about the work Big C does to improve the lives of those affected by cancer in Norfolk and Waveney, please visit

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