Content this issue

DISRUPTOR 1

Lead interview: Alison Sefton

Head of Norwich High School for Girls
Our lead interview in the DISRUPTOR issue of Norfolk Director business magazine is Alison Sefton.
Published in UK Director Magazines Winter 2024/25

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DISRUPTOR 5

Dare to disrupt with creative marketing

By Daniel Bradfield, Naked
The naked truth. To stand out in your industry you need to strip away some of the marketing conventions you rely on and inspire your audience with innovative and unexpected tactics.
Published in UK Director Magazines Winter 2024/25

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DISRUPTOR 9

The ‘how and why’ of money management

By Nathan Munt, Lucas Fettes Financial Planning
With higher interest rates being the norm in recent years, businesses have benefitted from greater returns on their cash reserves via a single mainstream bank.
Published in UK Director Magazines Winter 2024/25

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DISRUPTOR 17

SMEs: how to compete in a busy marketplace

By Mark Robinson, WPM
In the world of business, it can be hard for SMEs to compete with larger companies when it comes to both trade and attracting staff. To succeed, you have to offer something different.
Published in UK Director Magazines Winter 2024/25

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DISRUPTOR 21

Following a flight path to sustainability

By Alex Durand, Saxon Air
At Saxon Air, we are disrupting the aviation industry by proving that environmental leadership and operational excellence can soar together. Our recent Environmental and Sustainability Aviation Award is not just recognition of this, it is validation of our bold approach to reshaping what’s possible in modern aviation.
Published in UK Director Magazines Winter 2024/25

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DISRUPTOR 25

Made by girls: a study in student-led learning

By Matthew Bradshaw, Norwich High School for Girls
As education evolves, schools are playing a bigger role in encouraging teachers to explore new ways of teaching. Norwich High School for Girls GDST is part of this movement, with two staff members taking part in the International Coalition of Girls’ Schools (ICGS) Global Action Research Collaborative (GARC).
Published in UK Director Magazines Winter 2024/25

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DISRUPTOR 37

Disrupting traditional energy models

By Josh Young, Greenscape Energy
In an evolving energy landscape, being a disruptor means more than just introducing new products or services; it means altering the way the industry operates. Solar energy is doing just that.
Published in UK Director Magazines Winter 2024/25

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DISRUPTOR 53

Do you have ‘disruptor’ in your DNA?

By Carole Burman, MAD-HR
In uncertain economic and political times, the most successful leaders are those who focus on quality, while having an appetite for visionary risk. Being prepared to challenge, evolve, innovate, and stand apart, often proves to be the critical ingredient in achieving a desired commercial goal.
Published in UK Director Magazines Winter 2024/25

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